If we consider ourselves as a single woman working in the marketing field. What are the ways she works with , how she is dealing with customers. If any strategy…
Nawar Abdoun – Digital Marketing & Content Strategy Specialist "In 2025, the most impactful marketing minds aren’t chasing likes. They’re building trust." We’re in a time where “marketing” often feels…
Content Creation with AI: Where Do We Draw the Line? As of 2025, artificial intelligence has become an indispensable part of marketing's creative backbone. From blog posts to social media…
"A brand is no longer what we tell the consumer it is. It’s what consumers tell each other it is." – Scott Cook Brands are everywhere, but few are remembered.…
In the digital age, marketing is the biggest brand connector to its audience. It ensures that the business creates its strongest bond with its consumers (current and prospective) via all…
When Qatar University unveiled that Lionel Messi’s World Cup dormitory suite would become a “mini-museum,” it created a global media sensation, for virtually no cost. In late December 2022, sports…
The People Behind the Numbers Amid this era of automation and algorithms, market outreach pioneers have changed the way brands communicate with customers. These early adopters are not only concerned…
Tech Meets Trust Digital branding has found itself as an art and science in the fast-growing digital landscape. With the ubiquitous artificial intelligence (AI) and algorithm systems at all consumer…
Middle East’s Most Impactful Communication and Marketing Minds of 2025 Digital Version Cover Story Issue Profiles Articles
Do the most successful leaders think differently? They must be. Not only do they think uniquely, but when it comes to communicating those thoughts and expressing their ideas, they market…